This Picture Is Worth 44 Words

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1/7/13
95 Street subway station in Bay Ridge, Brooklyn

I REA Approve this Apple ad for the latest iPods because it’s a departure from the company’s past product visuals. This one is extremely colorful and slightly busier, yet still so simple that it doesn’t need any text. Apple’s brand recognition is undeniably strong.

– Brian Keeler, Graphic Designer

NY Lottery Ad Campaign Gets a Sophisticated New Look

Drop shadows and 3D letter effects are the typical graphic design associated with lottery tickets. But recently, the NY Lottery had an elegant upgrade of its advertising campaign. During my obsessive search for more logos using Gotham (I’ve already submitted 40+ logos), I found it in the NY Lottery Powerball logo in these subway ads. I was also intrigued by the creative and playful letterforms made of money. Too bad they are not real stacks of $100 bills! Here’s a video about how they made the letters.

-Barbra Tolentino

Tactile Typography

I recently stumbled upon this website with some of the coolest examples of typography I’ve ever seen. It’s not necessarily how well designed the type is, it is more about the unusual materials and techniques artist, Dominique Falla, uses to create her designs. I find these to be fantastic examples of how typography alone can become works of art. For more examples of her work check out this link: http://www.dominiquefalla.com/


Materials: Pins and String

Materials: Magazine pages on Foamcore

Materials: Buttons on Canvas

Materials: smooth cardboard and rippled cardboard

– Brian K.

Curving Cumulus Cottages

“The McBride Charles Ryan Cloud House is Whimsical”

The McBride Charles Ryan Cloud House features a curvaceous attachment on a century-old Edwardian home. The back facade provides additional living space and a picturesque view of the backyard pool—perfect for summer night patio parties.

The cloud-shaped design introduces a whimsical vibe to this historic family home. The grooved industrial grey exterior of the cloud-like construction makes this illusion even more authentic. The horizontal wooden slats adds dynamic movement, which draws your eye further into the space. The red-painted kitchen acts as the core of the home where all activity and spaces come together. It also doubles as a bridge that connects the old and new interiors harmoniously.

Despite the fact these two living areas are dramatically different, the blend of original and contemporary designs is eye-catching. Don’t judge a book by its cover when passing by the McBride Charles Ryan’Cloud House.

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